05/30/2026
Delhi HC just ruled that competitors bidding on your brand name in Google Ads = trademark infringement.
If you've built your clinic's name, you need to protect it.
Here's what to do immediately:
1️⃣ Search your clinic name incognito. See a competitor's ad? Screenshot it.
2️⃣ Make sure your brand/name is a registered trademark. No registration = no legal teeth.
3️⃣ Document everything - date, time, repeated screenshots.
4️⃣ File a trademark complaint directly with Google Ads.
5️⃣ Send a cease & desist to the competitor; cite this ruling.
6️⃣ Escalate legally if they don't comply. You now have precedent.
Your brand is an asset. Guard it like one. Share this widely so we we can protect ourselves as a community of small business owners.