Digital Floss

06/03/2026

Patients don't choose a practice from a list. They choose a doctor they feel they already know.

The patient sitting on the couch at 11pm, finally ready to book, is looking for that. Someone they can already picture walking into.

That's what a Digital Floss funnel video creates.

We show up at the practice. We work alongside the doctor and the team. We listen to how they talk with their patients, how they describe their process, how they explain their philosophy. We capture it in their own words. Then we build the video that does the work of a first consultation before the patient ever picks up the phone.

That's the work we get to do here. Funnel videos that show the doctor patients meet in the chair.

Like this one, for Dr. Adam Cottrill at Nashville Cosmetic & Implant Dentistry.

📲 Have a practice worth showing the right way? Send us a message!
🌐 Learn more: digitalfloss.com

06/02/2026

Behind the scenes at Oak Point Pediatric Dentistry in Charleston.

Pediatric shoots run on a different tempo. Kids move fast. Parents move fast. The doctor moves between them all day. So our crew moves with them.

That's the work we get to do at Digital Floss. We adapt to the practice we're in. We film around the rhythm of the day. The result is content that shows the practice the way it actually runs.

This one was for Dr. Rachel and the team at Oak Point Pediatric Dentistry.

📲 Want to see what a shoot day could look like for your practice? DM us.
🌐 Learn more: digitalfloss.com

06/01/2026

"The entire package is Digital Floss." 💙

Jake Smith, Communications Director at the Connecticut State Dental Association, runs social media marketing for the organization.

So when he says we brought something he had never seen in the business before, that line carries weight.

What he was talking about: the way we splice moments together to tell a story.

Grateful to Jake and the Connecticut State Dental Association team for trusting us with this year's coverage.

📲 Hosting an event you want covered the right way? DM us.
🌐 Learn more: digitalfloss.com/events

05/29/2026

Two days alongside the Fourth District Dental Society at the Saratoga Dental Congress 2026 📸

A week ago, the Fourth District filled the Saratoga Springs City Center. CE rooms full, the exhibit floor busy, the conversations between sessions.

This is the work we get to do at Digital Floss, covering the events that bring the dental community together. Grateful to the Fourth District Dental Society for letting us be part of this one.

👉 In case you missed the gallery, it's available here: digitalfloss.com/saratoga

Tag the colleagues you saw there. Tag the speaker who actually made you think. Tag the friend who reminded you why you love dentistry. 💙

05/28/2026

Dr. Jennifer Okhiria asked a new patient at Buckhead Oral Surgery Suite how she found the practice.

The patient said, "I actually found you through ChatGPT."

She had asked ChatGPT for the best oral surgeon in Atlanta. Dr. Okhiria came up number one. Then she visited the page, read the reviews, saw the social media, and scheduled.

This is AI SEO for Dental Practices. The work we do at Digital Floss. We position your content so when patients ask ChatGPT, Google AI Overviews, or Perplexity for a dentist in their city, you're in the answer.

What this story shows is the whole system at work. AI Search opened the door. The page, the reviews, the social media. Every part of the presence we build closed the booking.

That's the shift. Patients are finding their doctors in new places now. The practices with their whole presence ready for that moment are the ones being chosen.

If you want your practice ready for the way patients find care now, the work starts now.

📲 DM us. We'd love to talk.
🌐 Learn more: digitalfloss.com

05/27/2026

That's a wrap on the Saratoga Dental Congress 2026!

Two days at the Saratoga Springs City Center with the 4th District Dental Society. Dentists, hygienists, assistants, and vendors from across the region in one place.

We were there as the media team. Camera up from the first welcome sign Wednesday morning through the final group photo on Thursday. The CE sessions. The exhibit floor with DDS Match, Ivoclar, Adirondack Staffing Solutions, and the rest. The conversations between.

A few attendees told us what made this one different. The smaller venue. The chance to actually connect with the local community.

This is what we do at Digital Floss. We document the events that move the dental profession forward, the big national conferences and the regional gatherings both.

Proud to have been there for the 4th District Dental Society this year. 💙

📸 View the full gallery here: www.digitalfloss.com/saratoga

Tag yourself and your team! 🙌

05/26/2026

Inside Mann Family Dental in Manchester, NH.

Mann Family Dental has been serving the Manchester community for over 30 years. A practice where patients become regulars and regulars become family.

Here's the work we get to do for them at Digital Floss:
🎥 On-Site Video Production days that capture months of premium content
📱 Social media management across the platforms patients are scrolling
🔍 Search and AI Search positioning so they're found by the patients looking for their work
💙 The full system that keeps the practice visible and growing

This isn't about a service. It's about a partnership with practices that are doing right by their patients.

If you're a practice owner ready to be found, DM us. We'd love to talk.

05/25/2026

Today, we pause to honor and remember the brave men and women who made the ultimate sacrifice in service to our country. Their courage, dedication, and selflessness protect the freedoms we get to live with every day.

Wishing everyone a meaningful Memorial Day as we remember the fallen and keep their families in our hearts. 🇺🇸🤍

05/25/2026

A patient looking for a dentist clicks on your website. What do they meet first?

For most practices, the answer is a brochure. Stock photos. A list of services. Maybe a welcome message written years ago by someone who isn't there anymore.

That's the work we do at Digital Floss. We put the doctor on the front page. A real video. The team, the office, the welcome, the actual feel of walking in.

A patient looking for a Charleston dentist now meets Dr. Tatum before they ever set an appointment. They see the welcome. They hear the team. They get a sense of what care at that practice actually feels like.

By the time they're ready to book, they aren't choosing between five dental offices on a list. They're choosing the one they've already met.

That's the shift. From a dentist they found, to the dentist they already know.

What does the front page of your patient's first impression look like?

📲 DM us to see what a funnel video could look like for your practice.

05/23/2026

A dentist I've been following for a while sent me a DM last week.

"Anissa, my Google Ads cost went up 30% and my agency says it's just the market."
It's not the market.

On May 19th, Google announced the biggest change to search in 25 years. Gemini 3.5 Flash is now the default engine for every user. 2.5 billion people get AI-generated answers before they see a single ad or organic listing.

Your $80 click now competes with an AI answer that appears above it. That answer recommends one practice. Not ten. Not three. One.

The practices winning that position built it with content: real doctor videos, real patient FAQs, consistent social posting that feeds AI engines 96 data points a month. That's not a branding play. That's a patient acquisition system your ad spend can't replicate.

Read the full breakdown here.

Google called it the biggest Search change in 25 years. Here's what it means for your dental website, your Google Ads, your social media content, and why Digital Floss builds differently.