07/31/2026
✨ Small Business Spotlight ✨
Bright Family Dentistry is a family-centered dental practice founded by Dr. Robina Habib! Built on a foundation of compassion, clinical excellence, and a commitment to improving access to quality dental care, Bright Family Dentistry provides comprehensive dental services in a welcoming environment where patients of all ages feel comfortable, valued, and confident about their oral health.
Launching a new dental practice required careful planning, organization, and strategic decision-making. While Dr. Habib brought years of clinical experience and a clear vision for her practice, she recognized the importance of having strong business guidance during the startup process.
She connected with TSBDC consultant Cheryl Howell, whose expertise and support helped provide structure and direction during the many stages of opening the practice.
Together, Dr. Habib and Cheryl developed a strategic 30-, 60-, and 90-day action plan that established clear goals, priorities, and milestones. Cheryl’s guidance helped Dr. Habib identify valuable resources, make informed business decisions, and navigate the challenges of launching a new healthcare practice.
“Cheryl helped me find valuable resources and guided me in designing and strategizing each step of the process,” said Dr. Habib. “With her support, I was able to stay organized, move forward confidently, and manage the project without becoming overwhelmed.”
Today, Bright Family Dentistry serves families throughout East Ridge and the surrounding Chattanooga community by offering preventive, restorative, cosmetic, pediatric, and emergency dental care.
Recognizing that many individuals and families face challenges accessing dental care without insurance, Dr. Habib created the Bright Dental Discount Plan, an affordable in-house membership program for individuals and their families designed to make preventive and essential dental services more accessible.
We are proud to support and spotlight entrepreneurs like Dr. Robina Habib, whose dedication, perseverance, and commitment to serving her community have helped establish a strong foundation for Bright Family Dentistry.
